REAL.

RELATABLE.

MARKETING.

 

Creative by nature, driven by results, and fueled by a love for the outdoors, I specialize in blending powerful storytelling with data-driven marketing strategies. With years of experience across email campaigns, paid media, and optimizing customer journeys, I craft compelling brand experiences that connect with people on a deeper level. Whether Iโ€™m strategizing or carving up the slopes, I bring the same passion and energy to everything I do โ€” making marketing feel real, relatable, and impactful.

EXPERIENCE

Marketing and Sales Manager
KITANICA | Hybrid Los Angeles, CA | June 2024 โ€“ Present

Marketing Internship
Loop TV | Los Angeles, CA & Remote | June 2018 โ€“ June 2020

SKILLS & PROFICIENCIES

๐Ÿ”น E-commerce + email strategy

๐Ÿ”น Campaign creation + execution

๐Ÿ”น Paid Media Management (Meta, Google, Pinterest, Reddit)

๐Ÿ”น Brand storytelling + content creation

๐Ÿ”น Product launches

๐Ÿ”น Retailer communication & B2B material development

Owner + Operator
Nรฉkter Juice Bar | Lake Oswego, OR | 2022 โ€“ Present

Snowboard Instructor
Mt. Hood Meadows | Portland, OR | Winters 2022โ€“24

๐Ÿ”น Loyalty + retention programs

๐Ÿ”น Influencer + brand partnerships

๐Ÿ”น Photo, video, and graphic design

๐Ÿ”น Customer journey optimization

๐Ÿ”น Brand Storytelling & Copywriting

๐Ÿ”น Analytics + performance tracking

๐Ÿ”น Global consumer insight (Asia-raised; culturally adaptive)